In Houston, TX, Glenda Miller reports representatives from their
association go into the area VA hospital and volunteer at special
events for the veterans. Their biggest effort is the annual "Rodeo"
where bowlers work at several exhibit booths at an evening of
fun for the patients. Several of the big give-away prizes are
also coordinated by the WBA.
Katy Schwinn in Ohio ensures that their board realizes the value
of their BVL participation: During their state convention, she
arranged a visit to the Dayton VAMC. The VA even called the American
Legion to send over their bus to bring the bowling leadership
to and from the hospital. Katy explains that the administrator
himself gave a three hour tour detailing all that BVL has done
for that facility. Says Katy, "We saw the BVL logo all around
the hospital--on TV's, in the swim lanes, above the boxing equipment.
It really made us all feel good about what we're doing."
"An Evening with the Veterans" is a great opportunity for 20 members
from both the Gulf Coast WBA and BA to get to know the challenges
facing our hospitalized veterans. Cathy Varble explains they coordinate
at least two parties each year, featuring food and bingo. Everyone
has a good time, Cathy says, bowlers and veterans alike.
Elfi Tomczyk of San Antonio, TX shared their association's idea
to encourage a closer relationship between their bowlers and area
veterans. They created Valentine's Day cards which were brought
around to each of the leagues, signed and delivered to the VA
Hospital. What delighted the BVL coordinators and the bowlers
was the response that the cards received. The VA even sent back
thank you letters!
Proprietors in the Conway, SC area who participate in the BVL
effort in some way are recognized by the associations. Thelma
Regg explains that their association always creates certificates
of appreciation for those bowling centers which helped them "reach
the BVL goal."
"If Mohammed can't come to the mountain"...In Hampton Roads, VA,
local BVL leaders Sharon and Bill Mounger have re-created this
critical concept. Because it would be logistically impossible
to bring all the bowlers to the VA Hospital, they brought the
VA leaders to the bowling center. Each year, at the BVL Tournament
Kick-Off, they invite VA administrators to accept the BVL donation
check (sent from BVL Headquarters) at an area bowling center.
That way, bowlers can feel more a part of the BVL campaign and
can actually see the fruits of their labor.
Many of the local associations sell "BVL Supporter" lapel pins
to raise local funds.
Now Read This...
Orange You Smart. For many associations, the annual BVL tournament is the cornerstone
of the local BVL fundraising campaign. And some associations have
really perfected the science of a major fund-raiser. Take the
Orange County (CA) WBA. Thanks to a group of steadfastly-dedicated
volunteers, the women from Orange County have elevated their BVL
tournament to one of the annual bowling calendar highlights. This
event, planned up to a year in advance, attracts bowlers from
all over Southern California.
Increase Your Earnings, Bowl with a Vet. In Washington, DC, the Women's Bowling Association and Men's
association have instituted a bowl-a-thon, with a twist...Whenever
possible, veterans from area hospitals are invited to bowl with
board members. Team members (even the veterans!) solicited committments
of a penny or nickel or dime per pin. In one weekend event, more
than $10,000 is generated. BVL sparkplug Carolyn Jozwiak says
that having the veterans there really helps remind everyone what
BVL is all about.
Publicity 'R Us. Bill and Sharon Mounger from Hampton Roads, VA report that their
tournament is actually held monthly throughout the season. This
great event averages 50 doubles teams and has gained the attention
of proprietors throughout their area who now want the tournament
to rotate around the region. The reason is simple. Bill and Sharon
have become professionals in the area of publicity and promotion.
At their kick-off tournament they attracted many VIP attendants
including area Congressman Bobby Scott, the Hampton Roads Chief
of Police and several VAMC officials and veterans from the area
VAMC. The resulting media and television coverage brought much
interest to the effort. Sharon and Bill have developed BVL pens
with these words imprinted: "The BVL Bowlers Serving Veterans
Nationwide." Ask Bill and Sharon for their business card? It says
"The BVL " with an American flag emblazoned in the center.
You Win. We Win. We All Win. 50/50 Raffles are quickly becoming the fastest growing method
of BVL fundraising, and many associations note that this concept,
because it has a built-in motivator for league members (a chance
to win money!), is perhaps the quickest way to build the BVL coffers.
And the Winner is... For those states, however, which may encounter difficulties in
conducting a straight raffle, making the raffle a game of skill
will eliminate much red tape. In Novato, CA they award 30% of
the prize fund for high series, 20% for high game and the remaining
50% goes to the BVL. In addition, the city bowling associations
gave a prize to that league which raised the most money for the
BVL.
The Dues Do It. Many associations simply include a BVL line item in their local
association dues, whether it's 5 cents or $1.25, the bowlers all
recognize that part of their dues helps hospitalized veterans.
One Small Step for a Bowler, One Giant Step for BVL. Back in Novato, (CA) Bea Hoffman explains they go a step further.
At the league meetings, a contribution of $2.00 is requested of
all the bowlers. $1.25 goes to the BVL and $.75 pays for shirts
and travel expenses for the state finals. Good thinking, Bea!
Oops, You Missed. Another of the most popular methods of fund-raising is to ask
each bowler to donate a fixed amount ($1.00 or $.25), for each
miss, strike or spare.
Spaghetti's On. Columbus, OH really pulls out the stops for BVL each year. One
annual event--the spaghetti dinner--alone nets over $1,000. The
local bowling associations have secured the American Legion hall
gratis, and tickets are sold for $4.00 each. Over 200 meals are
served on this busy night, plus diners are greeted with a table
laden with dessert goodies, which generates even more revenue.
I Love New York. The Empire State Building, Niagara Falls, the beautiful Hudson
River Valley and the New York Lottery. The Genesee Valley Women's
Bowling Association recognized the visibility of their state lottery
and for seven years has built upon its success. Nancy Vallese
from the GVWBA reports that their own lottery based on the daily
NY lottery numbers, has brought in an astonishing $50,000 since
its inception. Color-coded tickets are printed in bulk at the
beginning of each season and sold for $5.00. One third of all
earnings goes into the BVL account.
Empty Your Attic for BVL. In addition to the dinner, the Columbus, (OH) WBA also coordinates
a garage sale, held each year on the Saturday before Labor Day.
Last year, donations of goods for the garage sale brought in over
$700!
Businesses Offer Matching Grants. For BVL volunteers employed by larger companies, take a lesson
from Fran McLeod of West Palm Beach, FL. While reading her company
newsletter, she learned that her employer, Bell South, offers
grants on behalf of those employees who volunteer between 50 to
100 hours of their time annually to a nonprofit charity. The grants
totalling $200, are made directly to the charity. Fran also told
us about one of the most unique ideas we've yet run across...
A Pepsi and a Dog at Wal-Mart. The area Wal-Mart makes their Pepsi and hot dog cart available
to local charities to sell refreshments over the weekend in the
parking lot of their store. Fran (McLeod) explained that the Pepsi
was purchased directly from the distributor and the dogs were
purchased through Sam's Club. The result? After expenses, the
area BVL drive was $500 richer! What's more, through an existing
Wal-Mart program, the company offered a matching donation. Thanks,
Fran, for this great idea.
Bowlers Show their Stuff. Gwen Reynolds of Witchita, KS says that each month their leagues
have a "BVL Night." Tickets are sold five for $1.00. Then each
team--selected on a rotating basis--provides small gifts for the
raffle: candlesticks, towels, handmade crafts, etc. That's a great
idea for many of our multi-talented bowlers!
A special thanks to all the BVL leaders who shared their ideas
with us.
You are all the best!
If you need more information about any of these ideas, or have
other ideas to share, please email BVL Public Relations.